Overview: Home to over 271 million active users a month, Twitter is a dynamic platform with the potential to help connect researchers and analysts, and disseminate findings in the ever-changing landscape of health services research, including comparative effectiveness research, patient-centered outcomes research, and quality improvement. Despite the potential of this tool to facilitate broader engagement and democratize awareness of important work, many researchers find it difficult to adapt to Twitter, cut through the noise, and use twitter as a tool to successfully reach a broad, global audience.
‘Why Tweet?’ was the first in a three-part webinar series from the EDM Forum in collaboration with the AcademyHealth Translation and Dissemination Institute. In this session, new users learned the basics of Twitter as well as some tips, tricks, and guidance on strategy to achieve Twitter’s maximum potential.Free 101
At the conclusion of the session, participants were able to:
- Understand ways in which Twitter can be useful for health care research and policy
- Know how Twitter works, including its unique lexicon and social norms
- Develop initial strategies to leverage Twitter to increase awareness of relevant work and contacts and
- Identify approaches to promote broader awareness of their own work
Download presentation slides here.