This session will provide an overview of the strengths and limitations of using internet surveys for health services research, and best practices when analyzing and writing about data from internet surveys. Mixed mode approaches using internet surveys will also be discussed.

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101

Course Level: 101 (Introductory)

Faculty: John Bremer, Senior Vice President, Harris Interactive Inc; Co-Director, Harris Center for Innovation.

Format: On-demand, streaming presentation with voiceover

Duration: 90 min.

Price per session: $25 student members, $50 members, $100 non-members

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This session will provide an overview of the strengths and limitations of using internet surveys for health services research, and best practices when analyzing and writing about data from internet surveys. Mixed mode approaches using internet surveys will also be discussed.

Faculty Bio: John Bremer is the Senior Vice President of Global Representativeness at Harris Interactive and Co-Director at the Harris Center for Innovation. John joined Harris Interactive as a research scientist specializing in issues of data representativeness in August, 1999. He currently manages all of the Representativeness teams globally. His work has consisted of research into all areas of representativeness. He has specialized, however, in areas of non-probability sampling, rare populations, selection bias, and online survey research. He is most well known for having developed the proprietary propensity score weighting technique utilized by Harris, as well as producing successful election forecasts in the US in 2000-2008 and in the UK in 2005. In addition, he co-directs the Harris Center for Innovation. The center is in the incubator for innovation projects throughout the company. Previously, John was a senior research assistant to Dr. James Heckman, specializing in selection bias issues. Projects John worked on were cited in awarding Professor Heckman the 2000 Nobel Prize in Economics. John was also a research associate at the advertising agency DDB Needham in their Analytical Resources Group. John received his BAs in statistics, mathematical economic analysis, and public policy from Rice University in Houston, TX. He was awarded an MS in statistics from the University of Chicago, where he also obtained his MBA. He was awarded an MA and is ABD in political science from the University of Rochester. He is a professional member of the American Statistical Association.

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